MORE INFO. The innovation of rotating pictures marks a big shift in the early years’ market, never before have the optical-illusion curiosities of yesteryear (zoetropes, mutoscopes, thaumatropes, flicker-books and so on) been combined with modern playthings. The toys encourage physical activity, help in the development of fine motor skills, cognitive learning, hand-to-eye co-ordination, understanding of cause & effect etc. The pictures themselves can be anything. Currently, they provide sweet / funny short cartoons but the tech can be used to help teach the alphabet, numbers, animals, colours etc. And there are licensing opportunities, with just two moving pictures, animation happens. The current range is small but growing - and the scope enormous. We invite you to discuss the opportunities or make contact for the market research so far, sizzles+
THE BACKSTORY During my career, I have worked in film production and at the beginning we typicaclly used 35mm film, before high res. video and digital. Perhaps that history of seeing one frame at a time was key. Cut (or rather, slowww fade..) to having young children and my daughter had a hamster - its wheel reminded me of a zoetrope. A zoetrope is a drum with viewing slits that produces the illusion of moving pictures from a series of sequential frames (Francis Ford Coppola’s film company is named after it). I set about creating my own versions of zoetrope and the (now patented) rolling zoetrope-wheel was born. Numerous iterations and 12 years later I’m proud to show the (I think, very cute!) prototypes. Product/s launching 2023.
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